McGuigan Wines Hits the Summer for Six with Cricket Australia Partnership

McGuigan Wines Kicks Off Summer with Cricket Australia Partnership

To celebrate the first year of its multi-year partnership with Cricket Australia, McGuigan Wines is delivering a summer of cricket experiences, limited-edition releases and unforgettable moments for fans across the country. This partnership isn't just about sponsorship, it's about bringing together two great Australian passions: exceptional wine and world-class cricket.

A Limited-Edition Classic

McGuigan's best-selling Black Label Red has stepped onto the field in a striking limited-edition Cricket Australia label. Designed exclusively for the summer of cricket, this release brings a fresh look to a fan favorite. Available for a short time only, once it's gone it's gone.

2025 McGuigan Black Label Red Cricket Australia Limited Edition

Win Your Way to the Ashes

Missed out on Ashes tickets? McGuigan Wines is giving fans another chance. Through its “When You Know” campaign, you can win premium 2025–26 Ashes tickets, flights, accommodation and merch simply by purchasing any McGuigan wine at participating retailers.

Follow @mcguiganwines for giveaways, fixture tips and match-day updates.

Cricket Experiences Across Australia

From the Boxing Day Test Fan Festival to corporate suites across Perth, The Gabba, Adelaide Oval, SCG and MCG, McGuigan Wines will be front and center this summer. Fans can visit the McGuigan takeover at the SCG's Victor Trumper Bar, or enjoy a glass of Black Label Red from home.

From First Ball to Final Over

Whether you're at the ground, hosting a BBQ or watching from the couch, McGuigan Wines is making every cricket moment more enjoyable. With great wine, great company and great cricket this summer is set to be one to remember.