McGuigan Black Label’s Bold New Look

A Fresh Take on a Classic

McGuigan Black Label is stepping into summer with a bold new refresh. A modern design with vibrant colours and clearer varietal cues, all while preserving the familiar taste that everyone loves.

It’s the same McGuigan quality, now dressed to impress.

More to Love

This refresh isn’t just about a new look it’s about new ways to love Black Label.

Joining the line-up are two fresh faces: Black Label Rosé and Black Label Classic White. Both bring a burst of flavour and fun to the range, giving fans even more reasons to reach for McGuigan.

Because when your go-to red gets a glow-up, you can bet the rest of the family wants in.

Where to Find the New Look

The new-look Black Label is rolling out nationwide, available at your favourite liquor stores nationwide. Discover the refreshed McGuigan Black Label today because when you know, you know.

Still the Taste You Love

Whether you're a long-time fan or a curious newcomer, the new McGuigan Black Label makes it easier (and more exciting) than ever to choose with confidence.

New look. Same McGuigan, when you know, you know.